FROM SPARK TO FLAME
How a raw concept becomes a full narrative. Breaking down the development process from first idea to structured story.
DESIGNING A PROOF-OF-CONCEPT
Breaking down the two micro-sequences at the heart of Rue's Ritual and how they'll evolve through production.
BUILDING UNIQUE WORLDS
How to develop a concept from the ground up, the thinking behind building a story world before anything else.
DESIGNING A GRAPHIC STANDARD
A breakdown of building a studio identity from scratch, and how to develop your own graphic standard for your company.